The song will be perfect world by Kodaline which is an additional track on the album 'In a Perfect World'
it will contain a narrative structure. The premise of the video is based around a young woman who suffers from Agoraphobia (fear of being outside) she is isolated and insecure, eventually the manifestation of her thoughts and desire to be outside are projected into this secondary world that she has created, she switches between these worlds until eventually the line between fantasy and reality is blurred.
The Magazine advert will be a combination of actual photography and animated imagery to create the contrast between realism and surrealism, by using binary opposites it reflects the conflicted state of mind that the character is in, the character will be featured in each of the texts to create continuity and familiarity with the audience. The digipak will most likely feature a scenic image, with bold text placed upon the front
Moodboard (Ideas for digipack and poster)
Audience profile
Name - Jane Doe
Age - 17
wears vintage and thrift clothing, likes a mish mash of styles, resorts to cheap ways of replicating current trends, the clothes she wears are often colourful. She's an extrovert who places herself in social situations promptly. She plays the guitar and performs acoustic renditions of songs. She collects records from a number of eras and has appreciation of classic and retro art/music/film.
This promotional package will appeal to Jane because of the lucidity of the colours, they create a strong and vivid image that will be reminiscent of the hippie era. Being interested in old things, she will enjoy the inclusion of some classic Alice in Wonderland imagery.
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